Tools of the Trade
As a graphic designer of COURSE I love working in the digital space. Computers offer a way to really quickly explore a lot of ideas and perfect a concept well. BUT, bringing the analog into a digital process makes the end result so much warmer, more personal and REAL.
Branding a Business: Emily Eide Health & Wellness
The brand process always starts the same: A meeting, a questionnaire, moodboards… but as it goes on it always yields WILDLY different results! I recently worked with a good friend to brand her health coaching business, and we ended up with a look a feel that reflects her personality and will capture the attention of her target audience. Let’s take a look at what we did…
A Brand Refresh
Recently it hit me that I have been running Rose Color Creative for FOUR years, and I realized “wow, a lot has changed since 2018”
Not only has my business grown and changed, but I personally have grown and changed too! A lot of my work is a little different and I am focusing on fairly specific content and projects. While I still have the same core values, I started to realize that my brand wasn’t really reflecting my business’s full personality any longer.
I decided I need a refresh.